Downloadable reports
Export any scan or project as a polished PDF report, from executive summary to action plan, competitive view and AI sources.
Downloadable reports
LumaRank turns any scan or project into a polished PDF you can hand to a client or a stakeholder. There are two levels: reports about a single scan, and project-wide reports that pull together everything across a project's scans.
You download them from the Download report menu.
Reports for a single scan
Open a completed scan and use Download report in the top-right:
- Full report: everything LumaRank found, in one document.
- General report: your AI visibility and your SEO read as one story, including how the two relate. Shorter than the full report and the one most people want to hand to someone else.
- Executive summary: a single page for people who just want the headline. It shows your AI Visibility and SEO scores (with the change since your last scan), a one-line takeaway, four key numbers, and your top three fixes.
- Action plan: every recommendation as a prioritized roadmap, grouped into quick wins, momentum, and big bets, with the expected impact and effort of each.
- Competitive analysis: how you stack up against competitors. Share of voice in AI answers, where you stand by AI engine, off-site presence, branded search, and SEO.
- AI sources: which sites the AI pulls from when it answers about you, split into earned (third-party) and owned (your own site), plus a leaderboard of the domains worth getting mentioned on.
Reports for a whole project
From a project's home page or its Trends view, the Download report menu offers project-wide versions. These aggregate across all of the project's scans and show the trend over time:
- Executive summary with the AI Visibility trend.
- Competitive analysis with share of voice over time.
- AI sources across every cited domain.
- Action plan from the most recent scan.
- The Progress and Prompts reports.
On the Trends view, the project reports follow the date range you have selected.
Which one to send
- For a busy stakeholder: Executive summary.
- For someone who wants the whole picture without the appendix: General report.
- For whoever does the work: Action plan.
- To show how you compare to rivals: Competitive analysis.
- To plan where to earn mentions: AI sources.
If you have white-label enabled, every report carries your own logo, color, and name. See White-label reports.