About LumaRank
Search is changing. More people ask an AI assistant instead of scrolling a results page — and the assistant answers directly. LumaRank exists to help brands understand, measure and improve how they show up in those answers.
What we do
LumaRank runs realistic prompts against the leading AI models, measures how your brand appears in the responses, and traces that visibility back to its causes: your off-site presence, your technical SEO, and the machine-readable signals on your site. Then we turn everything into a prioritized action plan.
Why AI visibility matters
If an AI assistant doesn’t mention you (or describes you inaccurately) you lose customers before they ever reach your site. Unlike traditional search, there’s often no list of links to climb: there’s one answer, and you’re either in it or you’re not. Measuring and improving that is a new discipline, and it’s what we focus on.
We practice what we preach
This very site ships every AI signal and SEO best practice we recommend: a real llms.txt, structured data, clean metadata, a sitemap and more. We wrote about it in how we made our own site pass our audit.
What we measure
Concretely, an audit runs realistic prompts against ChatGPT, Claude and Gemini and scores how often and how accurately your brand appears: mention rate, position, sentiment and authority. It checks where you show up across the open web, Reddit, Wikipedia and Common Crawl, computes your share of voice against competitors, and audits your conventional SEO across a dozen categories. The output is two clear scores and a prioritized action plan, so you always know what to fix next.
Get started
Ready to see how AI describes your brand? Read the getting-started guide or pick a plan (the free tier is enough to run your first audit).