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One brand or your clients: choosing an account type

Choosing a LumaRank account type: one brand or your clients brands, what changes between them, which has a free plan, and how to switch later.

Two ways to use LumaRank

Just after signing up, LumaRank asks who the account is for. It's the first of two questions, and it decides the second: the two answers have completely different plans behind them.

One brand

Pick this if you're measuring your own brand, or the brand of the company you work at. You get one company and the projects beneath it.

This is the side with a free plan, so you can run a scan and see real results before paying for anything.

Your clients' brands

Pick this if you're an agency or consultant looking after several brands from one account. You can create multiple companies and move between them with the company switcher at the top of the sidebar, and invite teammates per company.

There's no free plan on this side, and prices start higher, because the limits are built around running many brands at once.

Which one am I?

The question is how many brands you'll be measuring, not how big your team is. A ten-person marketing department tracking one product is still one brand. A solo consultant with four clients is your clients' brands.

If you're not sure, start with one brand. Moving over later is a plan change, not a new account.

Changing it later

Your account type follows your plan, so switching plans switches it. Do it from the Plans page: choosing an agency plan turns on multiple companies, and everything you've already created stays where it is.

See Plans and what each limit means.